Presentation of Update CRM

Update is a CRM solutions editor created in 1988. It is mainly active in the areas of sales and marketing. The tool goes beyond traditional CRM by providing even more personalized management to provide the customer with optimal experience in real time and at each point of contact. Update CRM was recently acquired by Aurea, an expert in the field of customer relations

The features built into Update CRM

  • Semantic search through social networks and community platforms.
  • Data Crossing: Allows you to improve your marketing targets as well as the performance of your services.
  • Anticipation and monitoring of market trends.
  • A competitive watch tool.
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Lemon Learning Training for Update CRM

  • On-the-shelf content directly integrated into the software
  • Customized content thanks to the authoring tool
  • Implementing tooltips (contextual information)